The West Coast Masters Cycling Council aims to promote road cycling races for veteran riders in an environment in which enjoyment and fellowship are as important as winning competitions. Racing is conducted almost every Sunday of the year under the rules and regulations of the Australian Veteran Cycling Council (AVCC). The Council is open to veteran age members of age 30 years and over. Annual championships based on age divisions are held at state and national levels. The benefits of competing at veteran age are seen in terms of continuing to pursue a social activity that is reflected in better health and quality of life.